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Business Users Give Software Industry Failing Grade for Poor Anti-Spam Performance

Submitted by MacRonin on May 3, 2007 - 2:47pm
  • Companies
  • Person Career
  • Peter Brockmann
  • Quotation
  • Reports
  • SPAM
  • Survey

Business Users Give Software Industry Failing Grade for Poor Anti-Spam Performance: "'The cure is often worse than the disease: 36 percent of respondents reported that their company had lost business as a result of an e-mail not getting through.'"

[...]

The report entitled "The Problem with E-mail" has been released by Brockmann & Company, providing insights for IT decision makers by analyzing the experiences of peers and competitors.

"The 475 respondents told us that although e-mail is very important to business, it is not a very satisfying experience," said Peter Brockmann, President of Brockmann & Company and author of the report.

Users rated e-mail 50 percent more important than mobile voice, 2 times more important than desktop voice and 10 times more important than fax-mail. Sixty eight percent of all e-mails originate outside the firm, and are often part of a commercial correspondence integrated with sales and service processes. Brockmann said, "Of the most frequent improvements requested -- mobile e-mail and better spam control -- only better spam control improves both mobile and desktop e-mail experiences."

Despite the best efforts of the software industry, the report shows that business people still get an average of 11.2 spam messages in their inboxes every day. Brockmann said, "The cure is often worse than the disease: 36 percent of respondents reported that their company had lost business as a result of an e-mail not getting through."

(Read Original Article - Via GT: Security and Privacy.)

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