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EMI sales climb on iTunes Plus plan - iPod/iTunes - Macworld UK

Submitted by MacRonin on June 22, 2007 - 1:24pm.
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EMI sales climb on iTunes Plus plan - iPod/iTunes - Macworld UK: "EMI's recently-appointed senior vice president of digital Lauren Berkowitz has confirmed significant success with the company's move to sell DRM-free tracks through iTunes.

Speaking at a US music industry event, Berkowitz confirmed: 'The initial results of DRM-free music are good.'

EMI began selling its music in high-quality DRM-free format last month. It's unrestricted catalogue is now available for sale from 7Digital and Apple's iTunes. In future, EMI will sell DRM-free music through Amazon and PassAlong Networks.

Berkowitz said that initial success with DRM-free songs seems set to boost sales of digital albums, as well as songs. She confirmed that sales of the legendary Pink Floyd album, Dark Side of the Moon had increased since it shipped DRM-free - these are up 350 per cent.

The other three major labels: Universal, Warner and Sony/BMG are reportedly studying the results of EMI's experiement closely. "

(Read Original Article - Via Macworld UK .)


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