A Setback for ISP Web Tracking - Via Slashdot: Your Rights Online:
angelheaded tips a Wired story about the resignation of Bob Dykes, CEO of net eavesdropping firm NebuAd. NebuAd has encountered financial troubles lately as the privacy controversy surrounding the company's tracking methods has driven communications companies away. Over in the UK, Phorm responded to the NebuAd news by affirming that it is making progress with its advertising methods. --- From The Register:
"In response to the outcry over our revealing its two secret trials, BT said in April it would re-engineer the planned deployment so traffic to and from customers who do not want their web use profiled for marketing purposes would not come into contact with the Phorm system. The original blueprint meant that a opt-out cookie would tell the technology to simply ignore refuseniks' browsing as it passed through. It's thought the change has proved tricky. Phorm did not immediately respond to a request for comment on the alleged technical problems, but [BT's chief press officer Adam Liversage] said: 'We have been working on some things with Phorm.'"
(Read Original Article - Via Slashdot: Your Rights Online.)
Comments
Use a Proxy
Perhaps I date myself, but why not simply use a seperate browser and use a proxy (like http://anonymouse.org/, http://www.cogipas.com/web_email/proxies.html or www.secure-tunnel.com) for increased privacy?
You shouldn't have to ...
Because the point is that you shouldn't have to ... And in today's climate of paranoia and suspicion, using a encrypted anonymizer to hide the content of your traffic(only terrorists do that, right?), might someday even be enough to get you placed on some watch-list for subversive activity.
To think about it in a different media. How would you feel if your had to route all your physical mail thru a third-party so that your postal carrier didn't keep notes on all your incoming mail? Maybe each time you (or ahem, your wife) got that Victoria's Secret catalog they could pass along your name and address to Fredrick's of Hollywood. Or maybe if you get a price quote on Insurance from All-State, they can tell Aetna?
Why should you have to put in place this level of protection from someone who claims "Common Carrier' (not Standard Surveillance ) status?